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Tools / Is my market big enough?

Is my market big enough?

How many people have this problem, how many of them you could actually reach, and what you’d charge. That’s the whole calculation.

Rough is fine. Think of the group you could name, not the whole internet.

How many of them you could reach

Be harsh here. “Everyone who could use it” is not a reach number.

$

If you reached all of them

$50,000 a month

2,000 people out of 40,000, paying $25 each month.

Big enough that reaching all of them isn’t the problem. Getting the first hundred to pay is.

Once you’ve landed on an idea, Draper works with you to turn it into a real thing.

It checks the idea holds up, designs the brand, builds the website and gets it in front of real people.

Take your idea to Draper