How to make a logo with AI
AI logo tools split into three kinds, and only two of them actually use AI. Here is what each produces, and the work that is left over after the image appears.
Branding
Every Draper article on Branding.
Types of logos and when to use each
There are seven logo types, but three of them cover most brands. Here is what each one does, and which ones are worth considering in 2026.
How do I name my business?
Name your business last, not first. Once the customer, the promise and the tone are settled, the name is the easy part — and the easiest to rush.
